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A major announcement was just made in regards to the future of Gupo Meat Market and we are thrilled to bring this news to you all!

From our contact in Busan - "The new mayor of the district worked for Gupo livestock market remodeling project which started November 2018 for the new economic development activities in the market. The plan would make the change the Livestock market locations into commercial buildings with large space of parking lot including 19 livestock vendors (down from 22 just last year) under the long terms rental benefits provided and public park."

The proposed schedule of change:

Gupo Project Period: 

November 2018 - December 2020 (2 years 2 months)

1) National government fund:  KRW 6 billion 

2) City special fund: KRW 7.9 billion

3) City fund : KRW 2.4 billion

4) Buk -gu governor fund : KRW 3.6 billion


Total funds: KRW 19.9 billion  ( around USD 19 million ) 


1) Expansion of public parking lot in Gupo market: Construction of exclusive parking space (3 floors, 4 spaces, 120 faces)

2) Building a parking lot and renting a shopping mall (Moving livestock market for shopping malls, etc.)


1) Local financial investment review: November 2018

2) Decision-making and implementation design of city management plan: November 2018 - August 2019

3) Appraisal and compensation: September 2019 - August 2020

4) Construction start and completion: September 2020 - January 2020


 Parking environment improvement project plan

1) Local Finance Investment Review: October 2018

2) Decision-making and implementation design of urban management plan: January 2019 - May 2019

3) Appraisal and Compensation: June 2019 - May 2020

4) Construction start and completion: June 2020 - December 2020


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Here is an article written about this monumental change: 



Busan ‘Gupo livestock market’ will be transformed into ‘a Story market’

'The most famous dog market' along with Seongnam Moran market in the 1970s and 1980s


There is a livestock market in Gupo, Busan. It was known as 'Top livestock market' along with Moran market in Seongnam, Gyeonggi Province. It was right after the Korean War that a livestock market was formed. At first, they bought and sold live dogs, but from some point on, the food dogs that had been slaughtered began to circulate mainly. In the 1970s and 1980s, the livestock market was so successful that the number of the markets were more than 70 stores. In the 2000s, the social perception of dog meat changed, and livestock market also went down.

Despite the agreement between merchants of the Moran market to voluntarily remove the slaughter facility in December 2016, Gupo market displayed dogs facing the slaughter in a cage. Due to this reason, many animal rights groups demanded the closure of the livestock market, and there were frequent conflicts with merchants in the dog market who were worried about their livelihood. After the images of dogs being dragged to slaughterhouses in the market were revealed through social networking services in August 2017, protests by animal rights groups intensified. At that time, about 10 remaining stores in the market temporarily closed for a while to avoid clashes with protesters.

Buk-gu, a competent local government set up the Dog Marketing Maintenance Task force team and found alternatives, but they failed to do so. Myung Hee Chung, the mayor who was elected in local elections last June, held a meeting with the merchants in August, raised the issue bringing it to the surface. He proposed to the merchants that they should ‘solve the problem together’ with local legislator Jae-su Jeon (Democratic party) and Geodon Oh (mayor of Busan), while building an animal protection team. The merchants also agreed that they would cooperate when livelihood measures were prepared. The discussion made rapid progress and alternatives for merchant’s conversion of business are under review. 

Busan and Buk-gu selected the Gupo open market renovation project as a city planning facility project last October. By 2020, the government will invest 19.9 billion won (17.7 million usd) to build parks, rest areas with a total area of 3724 square meters. There will be 19 new stores in the parking facility. Buk gu is planning to make the Gupo Dog market into a “storytelling market with old stories”. It is also planned to reproduce the appearance of the dog slaughter house in a part of the newly created shopping area and to display exhibits showing the old Gupo market. Mr. Chung said, “I am going to make this market in to a space that can be founded along with a dog companion in response to the changing era, such as attracting a pet store to part of the market”. At the same time, he is thinking about various marketing strategies that use the history of the dog market.

김영동 기자young-dong kim reporter  




One of our passion projects is the modernization of the 400+ year old traditional Gupo Meat Market in Busan, Korea. There are roughly 17 dog slaughterhouses, including several other types of animal slaughterhouses. The head of the Gupo Association has agreed to allow the remodeling and rebuilding of the slaughterhouses into other businesses. While working for another foundation, Kiana and Valarie enlisted the help of renowned architect, Eui-Song Yi of Morphosis architectural firm, signing a contract for Phase I, which was to draft a 3-D rendering of the potential new cruelty free businesses that could occupy the market instead. Phase I was completed in Dec. 2017.  

Kiana and Valarie then formed WUFAW in early 2018 and were determined not to let their efforts go to waste. So with WUFAW they have shifted their focus to Phase II, gathering donors and corporations to invest in the revamping of the market.

Stay tuned for some exciting news happening this year in 2019.